Incisiv’s new playbook takes a deep dive into the trends affecting grocery and convenience businesses – and explains what they can do to stay ahead of the curve.


 

Packed full of industry statistics and evidence-driven insights from the likes of McKinsey and Bain, Unified Commerce for Grocery & Convenience 2022 is a must-read for forward thinking retailers looking to improve and unify the customer experience. The report also provides an actionable framework for adopting a unified commerce approach.

Here are five key takeaways from the report:

  • A convergence of forces including eCommerce, new value propositions, added competition and technological innovation is redefining the marketplace
  • New shopper behaviours are emerging in the digital-first world
  • Value is changing; retailers need to find new differentiation points in a market increasingly driven by extremes on price
  • Revenue streams and profit pools are up for grabs
  • Finding and keeping customers is harder and more expensive than ever; ‘stomach-share’ should be the new key focus

Unified Commerce for Grocery & Convenience 2022 expands on each of these points and provides insights into how to avoid channel-lock, while expanding into new categories and delivering superior customer experiences.

To download your free copy in PDF format, simply click here

A complementary Flooid white paper Beyond Composable Commerce is also available to read here

Flooid travaille avec certains des plus grands détaillants mondiaux. Si vous souhaitez en savoir plus sur les capacités de Flooid,veuillez nous contacter.

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