With the drive for social consciousness becoming a more visible priority around the world, retailers are seeking new ways to support charities and make an impact.

Flooid’s unified commerce platform makes it easy for retailers to incorporate charitable giving and microdonations seamlessly during their customers’ shopping experience. Shoppers are asked to donate during the checkout process by a prompt asking if they wish to round up and direct their donation to selected charities. 

Pennies Foundation


Partnering with Pennies Foundation, a well-known charity aggregation service partnering with some of the biggest retailers in the United Kingdom, Flooid promotes micro-philanthropy with the notion that wherever consumers use a card for payment, whether online, in shops or on their mobile phones, they can be given the opportunity to donate a few pennies to charity. Retailers can easily and seamlessly raise money for their nominated charities by offering customers a chance to add micro-donations with in-store or digital app payments as supported by their payment service provider. 

Interested in incorporating microdonations and charitable giving into your payment and checkout process?

  • 17th March 2023

    Keeping our heads in the cloud

    Flooid Says

  • 15th March 2023

    Hot topics from Smart Retail Tech Expo

    Flooid Blog

  • 8th March 2023

    International Women’s Day 2023

    Flooid Blog

  • 14th February 2023

    Why you should LOVE retailers

    Flooid Blog

  • 3rd February 2023

    All change at the checkout?

    Flooid Blog

  • 25th January 2023

    AI, agility and ‘retail everywhere’ – key talking points from NRF 2023

    Flooid Blog

  • 17th January 2023

    Composable commerce at NRF 2023

    Flooid Blog

  • 16th January 2023

    Faster, more flexible insights

    Flooid Blog

Want to see more?